sweet calpol
Our sense of smell is our most under-appreciated sense. It is scientifically proven to be the most emotionally evocative, we often find ourselves swept away into our past when catching a faint yet familiar odour drifting through the air. This video and podcast series, in collaboration with 7 different music artists, explores who we might begin to visualise and create audio based upon these potent smell-memory experiences. I collaborated with musician and graphic designer, silkarmour, to create this piece based on our memories of sweet calpol medicine.
I speak with musician and graphic designer, Silkarmour, on how to create timeless art in an age where media is made for immediate consumption and attention. We also speak about our views on adapting to new softwares as creative technology is in an age of extreme fast development.